Thursday, February 26, 2009

Do you like cans??? We DO


Oskar Blues Brewery is the first US microbrewer to brew and can its own beer.

The brewery's "Canned Beer Apocalypse" (launched in 2002) has changed the way craft beer drinkers perceive canned beer.

It has also helped the company grow by nearly 3000% in just six years, from 700 barrels per year to 20,000.

What makes cans so great?

Thanks to Oskar Blues, they now hold delicious, spine-tingling craft beer.

Unlike beer cans of the past, today’s aluminum can and its lid are lined with a water-based coating. Beer and metal never touch and there is no exchange of flavor.

Aluminum can keeps beer fresher for longer by fully eliminating the damages of light and ingressed oxygen.

Lightweight cans enable Oskar Blues to reduce its fuel costs and carbon footprint for shipped beer by 35%.

Highly portable, unbreakable cans enable craft beer lovers to easily enjoy great beer in places where glass bottles are not welcome or allowed: the beach, pool, boat, trail, river, slope, tub, golf course, backpack and others.

Cans are the most easily and frequently recycled beverage package in the world.

A recycled aluminum can generates 95% less pollution than one made from scratch and requires 96% less energy.

One recycled can saves the energy equivalent of 6 ounces of gas or the electricity to power a guitar amplifier for two hours.

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